This is a great product that I can easily see being both a marketing tool and a full digital version of a body of work for bands. For marketing it could be a 3 song demo+Bio and pics or an entire album with full artwork. Either way I think it has great potential for getting exposure and income.
Says that record label marketing dollars vanish with declining sales, but that even pirates end up at a concert, buy t-shirts, and even albums.
Hip hop megastar 50 Cent appearedon the Consumer News and Business Channel (CNBC) recently to promote his new book “The 50th Law,” and during the interview he made some interesting points about P2P and what it means for music artists like himself.
When asked how performers are to make money in the music business these days he points out that even though things have changed considerably it is still possible.
“The technology is absolutely shifting things, and uh the marketing dollars that the major companies were providing for artists in the past is gone with the actual record labels.”
So when it comes to illegal file-sharing 50 Cent believes that it’s simply a “part of the marketing” necessary to make up for what the record labels are no longer able to afford.
Augmented reality and smartphones are a techno match made in heaven, and the whole idea is about to take a fascinating turn thanks to some new software from Metaio: It’ll let you metatag real-world objects.
Trent Reznor, frontman of the rock band Nine Inch Nails, has long been one of the most outspoken critics of the record industry’s ways. He’s now continuing to make music outside of that system. But he can do that because he became hugely popular within that system first, something which has also been true for acts like Radiohead. But Reznor has some very interesting thoughts about the future of music as a business for all artists.