BandApp: Your Band, In Their Pocket [Launch]

This post is by Ryan Van Etten (@ryanve), Editor/Producer of VirtualMusic.tv.

image from farm6.static.flickr.com UK startup BandApp is hell-bent on becoming the indie mobile replacement for MySpace and record labels. Similar in concept to Sound Around (now part of ReverbNation) or MobBase, BandApp’s monthly service gives musicians a platform to create and manage their own iPhone apps. But BandApp is taking a different approach in that they’re sidelining the paralyzing iTunes App Store approval process and delivering their apps via the web, and in 2011 will launch their own retail outlet, a digital storefront, called the BandApp Store.

Perhaps the most intriguing thing about BandApp is who’s behind it. Have you ever heard “The Ballad of Chasey Lain” or grinded to “The Bad Touch?” Don’t lie.

Actually BandApp founder Adam Perry (a.k.a. The Yin) was a drummer for the band ‘A’ until circa 2005 when he joined The Bloodhound Gang, who released those two particular sonic treats in 1999.

Pricing: £20 startup plus £7/month with 1-yr contract or £75/year. Free for fans.

I gave quick test run on my iPhone the one of apps, and it worked pretty well, nice features, especially the fan wall, but an issue with going horizontal (no landscape mode yet maybe). The fan wall gives a direct connection between the band and the fans, and has nice Twitter and Facebook shareability.

To try out the apps point your iPhone’s Safari browser to one of these: bandapp.com/theblackoutbandapp.com/zebraheadbandapp.com/wearetheoceanbandapp.com/a. Once there use your menu to “add to home screen” and you have instant pain-free mobility. Can you handle it?


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