How Can We Help Two Bands Slam SXSW?
As some readers know, I also run booking agency Skyline Music. We have two acts at SXSW, Head For The Hills and MarchFourth Marching Band; and given the competition, we're looking for ways to stand out. Since you guys include some of the best music marketers and companies, we're asking you for ideas. How can these bands - or any artist - slam SXSW? Here's a bit more info:
Head For The Hills - Named "Best of Colorado," at the Westword Music Showcase (Denver) and winners of the Northwest String Summitt, they recently released their 2nd studio effort which made the CMJ TOP 200 and boasted a notable guests including Drew Emmitt of Leftover Salmon and Billy Nershi of String Cheese Incident. Rooted in the tradition of bluegrass but described more accurately as progressive acoustic/modern roots, HFTH music is mixture of homegrown compositions, traditional harmonies, and improvisation. Watch some live video.
- Current SXSW perfomances: Fri, March 18, 6PM Once Over Coffee Bar and Sat, March 19, 9:00PM MOMO’s
MarchFourth Marching Band - A mobile 22+ piece big band spectacular propelled by electric bass, diverse percussion and a big brassy horn section all visually enhanced by costumed dancing beauties, acrobatic stilt walkers, unicycles, fire arts, life size marionettes, and many more theatrics. The band writes its own material drawing from an eclectic range of influences including gypsy, latin, funk, afro-beat, big-band, rock, circus and vaudeville. Here's some live video.
- Current SXSW Performances: Sat, March 19, 2:30PM Auditorium Shores, Sat, March 19, evening, TBA
How do we help each of these bands standout at SXSW?
We're open to all marketing ideas (large and small), good gigs that might still have available slots and getting involved at more announcements and events at SXSW. Please share your ideas below. And if you've got a special opportunity, please contact me.